What are variable annuities? Benefits, risks and how they work

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6 min read Published April 30, 2024

Written by

Rachel Christian

Investing reporter

Bankrate writer Rachel Christian covers investing and wealth management. She became a Certified Educator in Personal Finance (CEPF) with FinCert, a division of the Institute for Financial Literacy in 2021.

Edited by

Brian Beers

Managing editor

Brian Beers is the managing editor for the Wealth team at Bankrate. He oversees editorial coverage of banking, investing, the economy and all things money.

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At its core, a variable annuity is designed to provide a steady stream of income during retirement. But these financial products are more complex, costlier and riskier than other types of annuities.

Yes, you can potentially grow your annuity’s value if the underlying investments in the account perform well. But there are a lot of strings attached, and the average investor may find simpler, more affordable ways to grow retirement savings elsewhere.

What is a variable annuity?

A variable annuity is a contract between you and an insurance company. It allows you to grow your retirement savings and receive a steady stream of payments later.

Like all annuities, you agree to make a lump sum deposit or a series of premium payments to the insurer, and in exchange, the insurance company promises to pay you a stream of payments for the length of your retirement, or however long you choose.

Variable annuities are sometimes described as mutual funds wrapped in an insurance policy. Unlike traditional fixed annuities that offer a set rate of return, the value of a variable annuity is linked to the performance of underlying investments. You’ll pick from a menu of sub-accounts, similar to mutual funds, that invest in stocks, bonds or a mix of both.

So, the value of your annuity can grow (or shrink) based on the performance of the investments you choose.

How a variable annuity works

There are two key components of a variable annuity: The accumulation phase and the payout phase.

During the accumulation phase, which generally lasts several years, you’re essentially giving your initial investment time to grow. Any growth from those investments are tax-deferred, meaning you won’t pay taxes on earnings until you take money out of the annuity.

Some variable annuities also allow you to allocate a portion of your principal to a fixed account option that guarantees a minimum return, usually 1 to 3 percent.

Once you reach retirement or choose to start receiving payments, you’ll enter the payout phase. At this stage, the accumulated funds are converted into a stream of periodic payments that can be structured to last for a set period or your lifetime. Once you enter this phase, also referred to as annuitization, you may be barred from withdrawing money from the account.

The amount of income you receive from a variable annuity depends on multiple factors, including the performance of the mutual fund investments, your age and how long you want your payments to last.

Death benefit and other features

Variable annuities often come with a death benefit, which pays out a designated amount to your beneficiaries if you pass away before annuitization.

Depending on how your contract is written, your beneficiary will receive the greater of either all the money in your account, or some other guaranteed minimum.

Variable annuity contracts can include other features, known as riders. For example, long-term care riders can help pay for assisted living expenses while income riders can guarantee a minimum income stream regardless of how underlying investments perform. Riders always come with an additional cost.

Variable annuity fees

It’s crucial to understand the fee structure of a variable annuity before signing a contract. The cumulative effect of these fees can significantly impact the long-term growth of your retirement savings.

Here’s a rundown of the fees associated with variable annuities:

Together, these annual fees can reach 2 to 4 percent of the annuity contract value. For context, financial advisors usually charge a 1 percent annual fee to manage a client’s investment portfolio.

Finally, if you withdraw money from an annuity prior to age 59 ½, you’ll be subject to a 10 percent penalty from the IRS.

Can you lose money with a variable annuity?

Absolutely. There’s no guarantee that you’ll earn any return on your variable annuity and there’s a risk you’ll lose money.

Unlike fixed annuities and fixed index annuities, variable annuities offer no guarantees on your principal, so the value of your account fluctuates with the market. High fees and penalties can also erode your annuity’s value.

The Securities and Exchange Commission (SEC) and the Financial Industry Regulatory Authority (FINRA) have both issued warnings about variable annuities over the years. The SEC highlights the cost and complexity of these products, while FINRA cautions investors to be wary of pushy sales practices. Variable annuities are also a leading source of investor complaints to FINRA.

Variable annuities are becoming less popular among consumers, too. In 2023, sales of variable annuities dropped 17 percent, even as sales of fixed annuities soared, according to LIMRA, the largest trade association for the insurance industry in the U.S. Of the total $385.4 billion in annuity sales in 2023, only about 13 percent came from variable annuities, marking its worst sales year ever recorded by LIMRA.

Benefits of variable annuities

Variable annuities tend to be more appropriate for investors with higher risk tolerances who have already maxed out other retirement savings options, like a workplace 401(k) plan.

Here are some key benefits they offer.

Drawbacks of variable annuities

Every investment comes with risk, but variable annuities have some substantial drawbacks to consider.

How to buy a variable annuity

Purchasing a variable annuity involves multiple steps, and understanding the sales process is essential to making an informed decision.

First, it’s important to research and compare variable annuity products from different reputable insurance companies. Consider key factors such as fees, investment options, optional riders and the financial strength of the insurance company itself.

Once you’ve identified a variable annuity that interests you, the next step is to contact a licensed insurance agent or financial advisor who is authorized to sell annuities. They’ll guide you through the process and help you understand the terms of the annuity contract.

During this process, the agent or advisor will provide you with an important disclosure document called a prospectus, which includes detailed information about the annuity and its investment options. It’s crucial to review the prospectus carefully and ask questions about anything you don’t understand.

Before signing the contract, ask yourself the following questions:

By asking yourself these questions, you can make an informed decision that’s right for you. It’s also worth noting that annuity contracts typically include a 10 to 30 day “free look period,” during which investors can cancel the contract without penalties.

Bottom line

Variable annuities are not a one-size-fits-all solution to retirement planning. They may be suitable for some investors seeking a chance for higher growth and a guaranteed income stream, but for others, the fees and complexity far outweigh potential benefits.

Before investing in a variable annuity, carefully consider your investment goals, risk tolerance and retirement timeline. Speaking with a qualified financial advisor who can assess your specific needs and recommend appropriate investment strategies is highly recommended.